:: Clients Description Spacious, high rise apartments for Senior Adults looking for the company and security of a retirement community.
:: Objective Generate top-of-mind awareness and increase the number of appointments.
:: Strategy Develop an aggressive media campaign and create a desire to look at Treyton Oak Towers at their Downtown location
:: Tactics Maverick negotiated print and radio rates that allowed Treyton Oak Towers to increase their number of advertisements placed. Maverick also developed a print campaign that focused on the benefits of downtown living and features residents throughout their building.
:: Results Treyton Oak Towers not only increased efficiencies within their marketing budget but have also increased their occupancy rate.